Thursday, June 10, 2010

Event Blog 5: For the Music

Another very good friend of mine 'Jacey' also decided that he would like to try his hand at putting on an event which he calls "For the Music". The concept being to gather up some of Aucklands most cutting edge Djs to play the latest music from all over the world with in the genres of Dubstep, Drum and Bass, Break Beat, Electro and Low Key Hip Hop.

The event is by no means as creative as Shift. However it has a different tangent, with a direct focus on the Music rather than the greater environmental experience. Jacey goes to a great effort to get the best sound rig possible, getting audio engineers into calibrate it to match the resonant frequencies of the venue space.. He, like myself is an audiophile, I am usually not very impressed with the audio setups in most of Auckland venues.. He tries to get the best sound quality possible with out being so loud that you go home with ringing ears, something that doesn't seem to be considered by many event producers who what it to be as loud as possible!!

JC is the only DJ I know who will walk out into the audience part way through his set to make sure that it still sounds right. Not to mention he is the Best DJ I know!! The creativity in his song choice and tight flawless style of mixing is second to non and has seen him quickly climb the ranks to one of New Zealands best Drum and Bass DJs.

I have been working with him for a few months now after I approached him and asked if he would be interested in doing a live AV set with me, where he DJs while I do a live edit of specifically chosen footage to match his track choice to create a more immersive experience for viewer/listener

Like myself, he agrees that there are not too many DJs which have a definitive concept behind the music they play. We wish to develop a set which has a specific message, portrayed via the lyrics that are in each song and how they interlink with the visuals to tell a story about the current state of the planet, the future, technology and human evolution. This is not a new concept by any stretch. However, due to be the type of music that he plays and the type footage I have it should be a very unique experience, leaving the audience with a lasting impression..

We still have a long way to go as far as finalizing.. as we are both very busy people but should have some solid work to show for ourselves in coming months.. It's been a long time in the making so I'm very excited to see it unleashed on a live audience! : )

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